{"title":"Relaxers \u0026 Straightening Prod","description":"\u003cp\u003eRelaxers \u0026amp; Straightening Prod\u003c\/p\u003e","products":[{"product_id":"wella-wellastrate-mild-permanent-hair-straightening-cream","title":"Wella Wellastrate MILD Permanent Hair Straightening Cream Kit with Neutralizer for Colored Hair","description":"\u003ch2 data-start=\"318\" data-end=\"1011\"\u003e\n\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"318\" data-end=\"328\"\u003eBrand:\u003c\/strong\u003e Wella\u003c\/span\u003e\u003cbr data-start=\"334\" data-end=\"337\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"337\" data-end=\"354\"\u003eProduct Line:\u003c\/strong\u003e Wellastrate Permanent Straight System\u003c\/span\u003e\u003cbr data-start=\"392\" data-end=\"395\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"395\" data-end=\"412\"\u003eProduct Type:\u003c\/strong\u003e Permanent Hair Straightening Cream Kit (includes Straightening Cream and Neutralizer)\u003c\/span\u003e\u003cbr data-start=\"498\" data-end=\"501\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"501\" data-end=\"513\"\u003eFormula:\u003c\/strong\u003e MILD (also referred to as \"C\" – suitable for colored, highlighted, or sensitized hair)\u003c\/span\u003e\u003cbr data-start=\"600\" data-end=\"603\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"603\" data-end=\"614\"\u003eVolume:\u003c\/strong\u003e 100 ml Straightening Cream + 100 ml Neutralizer\u003c\/span\u003e\u003cbr data-start=\"662\" data-end=\"665\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"665\" data-end=\"679\"\u003eHair Type:\u003c\/strong\u003e Color-treated, chemically processed, sensitized, wavy, or slightly damaged hair\u003c\/span\u003e\u003cbr data-start=\"759\" data-end=\"762\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"762\" data-end=\"779\"\u003eMain Purpose:\u003c\/strong\u003e Hair straightening, smoothing, rebonding, frizz control\u003c\/span\u003e\u003cbr data-start=\"835\" data-end=\"838\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"838\" data-end=\"853\"\u003eTechnology:\u003c\/strong\u003e Hydro Safe Complex, Cationic Polymers\u003c\/span\u003e\u003cbr data-start=\"891\" data-end=\"894\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"894\" data-end=\"902\"\u003eUse:\u003c\/strong\u003e Professional salon or at-home (experienced users)\u003c\/span\u003e\u003cbr data-start=\"952\" data-end=\"955\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"955\" data-end=\"966\"\u003eOrigin:\u003c\/strong\u003e Germany\u003c\/span\u003e\u003cbr data-start=\"974\" data-end=\"977\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"977\" data-end=\"1005\"\u003eDermatologically Tested:\u003c\/strong\u003e Yes\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003chr data-start=\"1013\" data-end=\"1016\"\u003e\n\u003ch2 data-start=\"1018\" data-end=\"1044\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"1021\" data-end=\"1044\"\u003eProduct Description\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch2 data-start=\"1046\" data-end=\"1663\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003eWella Wellastrate MILD Permanent Hair Straightening Cream Kit is expertly designed to deliver sleek, frizz-free, and permanently straight hair while protecting the health of color-treated or sensitized hair. Enriched with Wella’s Hydro Safe Complex and Cationic Polymers, this system works in two steps—straightening cream and neutralizer—to gently restructure the hair’s natural bonds for a long-lasting, straight, and silky finish. Ideal for those who want a professional-grade hair rebonding experience with minimal dryness or damage, this kit is suitable for salon use or at-home application by experienced users.\u003c\/span\u003e\u003c\/h2\u003e\n\u003chr data-start=\"1665\" data-end=\"1668\"\u003e\n\u003ch2 data-start=\"1670\" data-end=\"1702\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"1673\" data-end=\"1702\"\u003eKey Features and Benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1704\" data-end=\"2615\"\u003e\n\u003cli data-start=\"1704\" data-end=\"1831\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"1706\" data-end=\"1831\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"1706\" data-end=\"1739\"\u003ePermanent Hair Straightening:\u003c\/strong\u003e Achieves smooth, shiny, and straight hair that lasts, reducing the need for heat styling.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1832\" data-end=\"1966\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"1834\" data-end=\"1966\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"1834\" data-end=\"1868\"\u003eMild Formula for Colored Hair:\u003c\/strong\u003e Developed specifically for chemically treated or damaged hair to minimize breakage and dryness.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1967\" data-end=\"2055\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"1969\" data-end=\"2055\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"1969\" data-end=\"1987\"\u003eFrizz Control:\u003c\/strong\u003e Tames unruly and frizzy hair, leaving it manageable and polished.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2056\" data-end=\"2182\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2058\" data-end=\"2182\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2058\" data-end=\"2081\"\u003eMoisture Retention:\u003c\/strong\u003e Hydro Safe Complex locks in hydration, protecting hair integrity during the straightening process.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2183\" data-end=\"2294\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2185\" data-end=\"2294\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2185\" data-end=\"2217\"\u003eCationic Polymer Technology:\u003c\/strong\u003e Helps repair, condition, and smooth each hair strand for a silkier finish.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2295\" data-end=\"2398\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2297\" data-end=\"2398\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2297\" data-end=\"2314\"\u003eComplete Kit:\u003c\/strong\u003e Includes both straightening cream and neutralizer for a full rebonding treatment.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2399\" data-end=\"2529\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2401\" data-end=\"2529\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2401\" data-end=\"2427\"\u003eSalon-Quality Results:\u003c\/strong\u003e Delivers professional-grade straightening, whether used by stylists or skilled individuals at home.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2530\" data-end=\"2615\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2532\" data-end=\"2615\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2532\" data-end=\"2566\"\u003eTested for Skin Compatibility:\u003c\/strong\u003e Gentle and safe for use on sensitive hair types.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"2617\" data-end=\"2620\"\u003e\n\u003ch2 data-start=\"2622\" data-end=\"2644\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2625\" data-end=\"2644\"\u003eKey Ingredients\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"2646\" data-end=\"3120\"\u003e\n\u003cli data-start=\"2646\" data-end=\"2743\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2648\" data-end=\"2743\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2648\" data-end=\"2675\"\u003eAmmonium Thioglycolate:\u003c\/strong\u003e Active chemical that breaks down disulfide bonds to reshape hair.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2744\" data-end=\"2832\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2746\" data-end=\"2832\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2746\" data-end=\"2768\"\u003eCationic Polymers:\u003c\/strong\u003e Repair and protect hair structure during chemical processing.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2833\" data-end=\"2903\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2835\" data-end=\"2903\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2835\" data-end=\"2858\"\u003eHydro Safe Complex:\u003c\/strong\u003e Helps retain moisture and prevent dryness.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2904\" data-end=\"3009\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"2906\" data-end=\"3009\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"2906\" data-end=\"2942\"\u003eHydrogen Peroxide (Neutralizer):\u003c\/strong\u003e Resets the newly shaped hair structure to maintain straightness.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3010\" data-end=\"3120\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3012\" data-end=\"3120\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3012\" data-end=\"3092\"\u003eKeratin, Panthenol, Hydrolyzed Wheat or Silk Protein (depending on formula):\u003c\/strong\u003e Enhance strength and shine.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"3122\" data-end=\"3125\"\u003e\n\u003ch2 data-start=\"3127\" data-end=\"3144\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3130\" data-end=\"3144\"\u003eHow to Use\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003col data-start=\"3146\" data-end=\"4110\"\u003e\n\u003cli data-start=\"3146\" data-end=\"3243\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3149\" data-end=\"3243\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3149\" data-end=\"3165\"\u003ePreparation:\u003c\/strong\u003e Wash hair gently with shampoo only. Do not condition. Towel-dry thoroughly.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3244\" data-end=\"3422\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3247\" data-end=\"3422\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3247\" data-end=\"3277\"\u003eApply Straightening Cream:\u003c\/strong\u003e Wear gloves. Divide hair into small 1 cm sections. Apply cream starting about 5 mm from the scalp. Comb through gently with a wide-tooth comb.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3423\" data-end=\"3582\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3426\" data-end=\"3582\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3426\" data-end=\"3446\"\u003eProcessing Time:\u003c\/strong\u003e Let develop for 5 to 20 minutes depending on hair type. Perform a strand test during the process. Do not exceed the recommended time.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3583\" data-end=\"3666\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3586\" data-end=\"3666\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3586\" data-end=\"3596\"\u003eRinse:\u003c\/strong\u003e Rinse thoroughly with warm water to remove all traces of the cream.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3667\" data-end=\"3801\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3670\" data-end=\"3801\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3670\" data-end=\"3698\"\u003eDry and Iron (Optional):\u003c\/strong\u003e Blow-dry hair completely and flat iron using ceramic straightener at approx. 150°C for MILD formula.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3802\" data-end=\"3913\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3805\" data-end=\"3913\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3805\" data-end=\"3827\"\u003eApply Neutralizer:\u003c\/strong\u003e Section the hair again and apply neutralizer cream evenly. Leave on for 10 minutes.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3914\" data-end=\"4110\" style=\"color: rgb(64, 64, 64);\"\u003e\n\u003ch2 data-start=\"3917\" data-end=\"4110\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"3917\" data-end=\"3942\"\u003eFinal Rinse and Care:\u003c\/strong\u003e Rinse thoroughly, shampoo, and condition. Blow-dry and style as desired. Avoid tying, wetting, or styling hair tightly for at least 72 hours to allow bond reformation.\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003chr data-start=\"4112\" data-end=\"4115\"\u003e\n\u003ch2 data-start=\"4117\" data-end=\"4140\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"4120\" data-end=\"4140\"\u003eFull Ingredients\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch2 data-start=\"4142\" data-end=\"4528\"\u003e\n\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"4142\" data-end=\"4175\"\u003eStraightening Cream (MILD\/C):\u003c\/strong\u003e\u003c\/span\u003e\u003cbr data-start=\"4175\" data-end=\"4178\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003eAqua (Water), Ammonium Thioglycolate, Cetearyl Alcohol, Diammonium Dithiodiglycolate, Petrolatum, Ceteareth-25, Isopropyl Myristate, Ammonium Bicarbonate, Cera Alba (Beeswax), Ammonia, Parfum (Fragrance), Polyquaternium-6, Hydrolyzed Wheat Protein or Creatine, Panthenol, Hydrolyzed Silk, Sodium Benzoate, Phenoxyethanol, Methylparaben, Propylparaben\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003ch2 data-start=\"4530\" data-end=\"4793\"\u003e\n\u003cspan style=\"color: rgb(64, 64, 64);\"\u003e\u003cstrong data-start=\"4530\" data-end=\"4555\"\u003eNeutralizer Emulsion:\u003c\/strong\u003e\u003c\/span\u003e\u003cbr data-start=\"4555\" data-end=\"4558\"\u003e\u003cspan style=\"color: rgb(64, 64, 64);\"\u003eAqua (Water), Hydrogen Peroxide, Cetearyl Alcohol, Ceteareth-25, Parfum (Fragrance), Salicylic Acid, Phosphoric Acid, Disodium Phosphate, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Butylphenyl Methylpropional, Etidronic Acid, Benzoic Acid\u003c\/span\u003e\n\u003c\/h2\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":46887280509083,"sku":null,"price":9.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0704\/0437\/4683\/files\/Wella_Wellastrate_MILD_Permanent_Hair_Straightening_Cream.jpg?v=1779214048"}],"url":"https:\/\/www.megaqualitystore.com\/collections\/relaxers-straightening-prod.oembed","provider":"Megaquality","version":"1.0","type":"link"}